Top 6 items every business owner must know about their domain

Your domain is more than just a web address—it’s your digital identity.

Are you safeguarding this crucial asset, or leaving it vulnerable?

With over 12 years in hosting, I reveal the critical steps every business must take to safeguard this digital identity - domain name.

In today’s digital age, your business’s domain name is not just an address; it’s a critical asset. Yet, many business owners overlook the importance of managing and securing their domains effectively.

I’ve witnessed the costly ramifications of neglecting domain management.

In this article, I’ll share practical insights and actionable advice to help you safeguard your domain.

Note: if your email address is info@example.com then your domain name is

example.com

Basics

  1. Keep Your Contact Information Up-to-Date- Ensuring your domain registrar has your current contact information is paramount. This includes your email address and phone number. Neglecting this could result in losing access to your domain or missing critical notifications.
  2. Enable Auto-Renewal Forgetting to renew your domain can lead to downtime or even the loss of the domain altogether. To avoid this pitfall, consider enabling auto-renewal. This ensures that your domain remains secure and active without the need for frequent manual renewals. However, always keep track of your renewal dates
  3. Use a Reputable Registrar Choose a well-known and reliable domain registrar. While some registrars may offer cheaper rates, they might lack essential security features or adequate customer support.
  4. Do you have multiple individuals who can oversee your domain? It’s wise to grant access to others besides the domain owner, to ensure continuity if you’re not present. There have been situations where domains lapse due to non-payment and the main contact is inaccessible.
  5. Security: Protecting Your Domain Activate Domain Lock Domain lock is a crucial feature that prevents unauthorized transfers of your domain. Ensure this is activated through your registrar to protect against hijacking.
  6. Implement Two-Factor Authentication (2FA) Adding an extra layer of security by enabling 2FA on your domain registrar account makes it significantly harder for unauthorized users to gain access.
  7. Privacy: Safeguarding Your Information -Enable WHOIS Privacy Protection . WHOIS databases store the personal information of domain owners. Enabling WHOIS privacy protection masks your personal details from the public, reducing spam and protecting your identity. Enabling WHOIS privacy protection masks your personal details from the public, reducing spam and protecting your identity.
  8. Register Variations of Your Domain To prevent competitors or malicious actors from exploiting similar domain names, register common variations, including different TLDs (e.g., .com, .net, .org).
  9. Document Ownership. Keep a record of all domain ownership details, including registration and renewal receipts. This documentation is crucial for resolving disputes if ownership is ever challenged.
  10. Understand Your Registrar’s Policies: Familiarize yourself with your registrar’s terms of service, especially regarding domain transfers and expiry policies.


This knowledge is vital for maintaining control over your domain.